TUSCALOOSA, Ala. — Alabama football fans can buy pens, ties, video games, phones and socks that play the Crimson Tide’s fight song, and a New York company is humming the tune all the way to the bank.
In an unusual mix of athletics and consumer electronics, college sports fans are helping boost the bottom line for a Manhattan-based music publisher that’s selling rights to fight songs for use in an array of new products.
Analysts say the boom is part of a major trend in the music industry, where publishing companies are reaping the benefits of the digital music that’s become the soundtrack to life thanks to microprocessors and streaming sound.
“Recorded music is becoming a ubiquitous feature. I think we have not even begun to witness the top of this yet,” said Aram Sinnreich of Radar Research, a Los Angeles-based consulting firm.
Carlin America purchased the rights to the fight songs of Alabama, Florida, Tennessee, Kentucky, Louisiana State and about 95 other universities when it acquired another publishing company in 1999.
Now it’s making about $100,000 annually selling rights to fight songs played by all sorts of gadgets for fans. While schools make money licensing their names and slogans for products like T-shirts, they generally don’t profit from their own fight songs.
Cellphone ring tones and video games are huge, said Bob Golden, vice president of marketing at Carlin America. But the shelves of a shop catering to Alabama fans show just how far the business can go.
Located on a street named for the late coach Paul “Bear” Bryant, Alabama Bookstore sells all sorts of gizmos embedded with chips that play Yea, Alabama at the push of a button.
“We’ve had bottle openers that play it, stuffed elephants, door chimes, house phones, and key chains,” said manager Hal Thurmond.
The list goes on: “We’ve had door bells, car horns, small footballs you might give a kid, watches, door mats and a golf club head cover. We’ve got a baby mobile with little elephants that’s supposed to boost your child’s school spirit. It’s $39.95.”
How to watch College Football games scheduled on NBC if you are a DIRECTV subscriber
by: Gary Weitman
Posted: Aug 31, 2023 / 12:45 PM CDT
Updated: Aug 31, 2023 / 12:45 PM CDT
OKLAHOMA CITY (KFOR) – This Saturday, the Tennessee State Tigers take on the Notre Dame Fighting Irish from Notre Dame Stadium in a college football game. Then the West Virginia Mountaineers take on the Penn State Nittany Lions from Beaver Stadium.
The games will be exclusively broadcast on KFOR, but since KFOR was forced off the DIRECTV lineup on July 2, DIRECTV customers may not be able to watch the game unless the dispute between Nexstar and DIRECTV is resolved. DIRECTV customers are being urged to call the company at 800-531-5000 and demand that they restore KFOR to their systems.
DIRECTV subscribers do have other options to view the game:DIRECTV customers can switch their cable or satellite provider to another service. KFOR has reached agreements with all other local distributors and is available on all of them.KFOR is also available on streaming services such as YouTube TV and Hulu.As a broadcast station, KFOR broadcasts its signal over the public airwaves to anyone with an antenna, which you can find at stores like Best Buy.Many local restaurants and sports bars will also be carrying the game.
KFOR’s parent company, Nexstar, is working hard to resolve the impasse with DIRECTV, but the company has twice turned down Nexstar’s offer of an extension. DIRECTV subscribers are again being urged to call DIRECTV at 800-531-5000 and complain.Close Modal Suggest a Correction Suggest a Correction
VP Harris to Visit HBCUs During ‘Fight for Our Freedoms College Tour’
Kamala Harris (Getty)
*Vice President Kamala Harris will soon visit three HBCUs as part of her “Fight For Our Freedoms” college tour.
According to a statement from the White House, Harris “will embark on a month-long college tour throughout America to mobilize young people in the ongoing fight for fundamental freedoms and rights.”
“The Vice President’s flurry of “Fight for Our Freedoms College Tour” stops will focus on key issues that disproportionately impact young people across the country – from reproductive freedom and gun safety to climate action, voting rights, LGBTQ+ equality, and book bans,” the statement continues.
The tour will include visits to historically Black colleges and universities (HBCUs), as well as “Hispanic-serving institutions, community colleges, apprenticeship programs, and state schools,” per the statement.
“This generation is critical to the urgent issues that are at stake right now for our future,” said Vice President Harris.
“It is young leaders throughout America who know what the solutions look like and are organizing in their communities to make them a reality. My message to students is clear: We are counting on you, we need you, you are everything,” Harris added.
The Vice President has already visited 11 college campuses this year after traveling to 14 schools in 2022, according to The White House.